Celebrity profiles are important to Sharon, as their voices are loud and they can make a huge difference in destigmatizing the plant.

In order for anyone, including a celebrity, to be profile by Sharon, they must have a relationship with the plant, or at least an understanding that they are medicating to recreate.

In this respect, each celebrity profile is a patient profile, as Sharon details their use.

But, more importantly, she further educates them on cannabis as a beneficial superfood.

 

Jim Belushi

Note: This cover feature was published under Sharon’s series, Weed Traveler, for Weed World Magazine UK

Belushi’s Farm, Southern Oregon

When Jim Belushi was in High School, he followed in his brother John Belushi’s footsteps, choosing acting, stating that the outcome was making people happy. Growing cannabis, he said, has the same outcome.

“Moving into cannabis, I’m still on purpose,” he said during an interview with The Inside Reel. “Cannabis makes you feel good. Not just the high, but the medicine helps with Alzheimer’s, sleeplessness, seizures, hopelessness, pain - and now their talking about the cannabinoids helping with COVID. It enhances the taste of food, the touch of your lovers skin, it makes you feel good - it makes you feel enlightened, lighter - it’s gentle, it’s generous, it’s kind. Cannabis medicine is so good people take it for the side effects!”

Belushi’s Farm is located in Southern Oregon, a longtime region for growing the plant, just above Northern California and the Emerald Triangle (Mendocino, Humboldt, Trinity counties), the longtime capitol of cannabis in the U.S.

The backstory on how he came to farm cannabis is a sentimental one. He and his family had been spending time visiting friends in the region for more than a decade when he purchased 13 acres in 2015, on what used to be an Elks Lodge picnic grounds. 

Before a neighboring close friend passed away, she asked Belushi to purchase her land and farm, adding 80 acres to his parcel.

He writes on his website “Becca and Charlie had a beautiful, sweet little compound with a stoically aged old barn that housed a 1948 John Deere tractor, old farming implements, and a very old gas pump that now resides in a museum. They raised cattle while farming alfalfa and hay.”

After Charlie passed, she then cared for her uncles on the farm until they passed, one by one. Belushi said it broke his heart when Becca became ill.

“She wanted me to have the property, and with a smile in my heart, I purchased the land and renamed the old road Becca’s Way,” he shared. “I love the farm like I love Becca. In the winter a neighbor down the road brings 40 to 45 pregnant cows to the property and deliver their sweet calves on this sacred land. The thrilling sight is only part of the spiritual events this property provides. I am so incredibly grateful to Becca for passing this beautiful, charming and spiritual land on to me and my family.”

Called to the Land 

The cannabis industry is filled with people called to the plant for one reason or another, either for healing, happiness, spirituality, or a general sense of well-being. Belushi already had his place firmly established in acting, producing and directing in the entertainment industry and he did not need to become a farmer. He became a cannabis farmer for the love of the farming life, not the promise of funds made.

“If anyone tells me again that I can make money farming cannabis I’m going ot punch them in the face,” he laughed, puffing on his signature cigar as we walked the farm. “But I love this life. Just look at this place - who wouldn’t be happy here?”

In 2021 Belushi said he broke even and that was a happy milestone. For his 2022 season, they upped the amount of cultivars grown substantially, from less than a dozen to 42 different varieties, many of them Southern Oregon mainstays, with some old favorites.

Cherry Pie was one of the original mainstays on the farm, and has long been a favorite of Belushi’s, but it proved to be unstable as a flower for market. Turning it into live rosin, they added it to a preroll with Black Diamond flower.

They affectionately named the preroll Rocket 88, after the song penned by Jackie Brenston, recorded by Ike Turner in 1957; now sung by Dan Aykroyd with the Blues Brothers. Jim now shares the stage next to his longtime friend, Aykroyd, where his brother John used to be.

The rosin gives the preroll a combined 36.99 percent tetrahydrocannabinol (THC) count. But, more importantly, with the Cherry Pie rosin added, the flavor is stellar.

Belushi’s signature cultivar, Captain Jack, bred from Gulzar Afghanica by longtime Mendocino County farmer, Jack Murtha, aka: Captain Jack, also proved to be unstable after 40 years of nurturing its mother plant.

It’s also known as The smell of SNL, referring to the same cultivar enjoyed backstage by brother, John Belushi and cast, from the 1970s comedy show, Saturday Night Live.

“Our first crop flew off the shelves,” Belushi said. “But now we are working backwards in stabilizing the landrace.

Just as in food farming, fails happen. But, unlike our food farmers in America, there are no subsidies from the Federal Government for cannabis farmers when a crop doesn’t produce as expected, as there are in mainstream farming. This adds to the liability and cost of farming the world’s most beloved and illicit plant.

In addition, it’s no secret, that cannabis is the world’s most regulated and taxed industry, making growing cannabis an act of bravery in this new emerging regulated market.

Keeping it Local

If the beautifully restored outbuildings on Belushi’s Farm could talk, oh the stories they’d tell. It means the world to a small farming community when someone is able to step in and help save historic buildings, such as Belushi did.

The locals who work the farm are not lost to this point. The barn alone is a masterful tribute to times past, but the outbuildings that still hold rusty treasures from decades of farming are priceless to behold. One shed in particular is still full of farming antiquities, untouched and preserved forever - or as long as Belushi has a say in it. 

Some of the fruit trees on the farm were planted decades ago and still produce. This writer enjoyed a hand picked apple from the tree on the drive back down the tree-lined, sun dappled, equally historic road to the highway, lovingly named, Becca’s Way.

This historic backdrop has set the stage for Belushi’s reality show, Growing Belushi, wherein he shares the struggles of running a farm, with family and friends pitching in.

Magic in the Terroir

The reason the North Coast of the United States is known for its flavorful cannabis is found in the rich, loamy soil, conditioned for centuries beneath the centuries old mulch of its trees, the water that flows from its many rivers, and the sun overhead.

Belushi recognizes this uniqueness, focusing on the flavorful terpenes, where the fragrance and medicine are found. The plant has a strong fragrance made up of various terpenes, because we have a nose. Humans have a symbiotic relationship to fragrant, beneficial plants because we need them. 

Over the decades cannabis farmers have upped the levels of THC, as if that was the sole commodity demanded. But, many, like Belushi, have come to realize it’s not the highest high that does the most good when partaking, but the fullest terpene and cannabinoid profile that gets the most marks at competition.

The long running Emerald Cup in Northern California has been known for its judges choosing, not the highest THC counts, but the most flavorful and fullest terpene profile. The judges, like the average consumer, choose the best with their noses, not the head high.

From Belushi’s Farm’s website, “Choosing cannabis is a lot like selecting wine - you buy a bottle of great wine and it’s 14 percent alcohol - but its the terpenes that provide the taste and smell, creating a beautiful bouquet for the senses and a pleasant high.”

Growing Belushi

The title of the farm’s reality show, Growing Belushi (Discovery) is two-fold. Growing cannabis is a given, but the growth of Belushi himself, his family, and team adds another layer of intrigue.

After just wrapping filming up its third episode (release date pending as of this writing), Belushi said the show has been a great experience, a lot of fun, and a lot of hard work - much like farming itself.

Other cannabis reality shows have mainly focused on the criminality of the plant, the covert operations up in the hill, or finding the most sensational moments within a show meant to educate. For as long as cannabis is listed on the U.S. Department of Health Services' Schedule 1, denoting no medicinal value, educating moments on the plant being medicinal are rare, with this fact not being lost on Belushi.

“Ever since I started farming cannabis people have shared stories of healing with me,” he explained. “I wish there was some way we could tell these stories without sounding preachy or boring - or sounding too good to be true, which is what most people respond with when I tell them what I’ve heard.”

When celebrities step up and share what they know about the farming of, and the medicating with, cannabis, things change. Belushi putting eyes on his farm, telling the serious and oftentimes hilarious sides of farming the plant, makes a difference to many, further normalizing the conversation.

Many celebrities have put there name on packaging of cannabis products, and it all matters and propels the subject forward. Education takes the negative stigma of this beneficial plant away. Belushi actually living and loving the life on the farm makes all the difference in the world. Walking the talk, working the fields, giving back to the land and the community served - that’s what farming is all about - nurturing, feeding, healing - with a little humor thrown in for good measure.

See Sharon’s series, Kitchen Apothecary, in this issue for a companion recipe from the farm, with Guy Fieri.

For more information on Belushi’s Farm visit, https://www.belushisfarm.com/

For more information on Growing Belushi, visit https://www.discovery.com/shows/growing-belushi

For information on Guy Fieri’s, Guy’s All American Road Trip visit, https://www.foodnetwork.com/shows/guys-all-american-road-trip

 

Julian Marley

Living a Righteous Rastafarian Life

Julian Marley, son of iconic and beloved Rastafarian musician, Bob Marley, wakes up every day in livity, giving thanks in meditation with the herb.

“It’s part of my daily meditation,” he shares. “We give thanks, we praise the maker before everything else, with our highest level of praise in communication with the creator. We start the day with some good Orthadox music - some Ethiopian music, with spirituality, giving thanks - and it’s always with the plant.”

The plant, of course, is cannabis, and it’s become a part of his daily meditations, in meditating to medicate. 

Music and the plant go hand in hand and are a big part of his life as a Rastafarian, and in daily practice for the Rastafarian life, or livity, explained as, the daily act of living a righteous life. 

His father was said to use his notoriety once famous, as teaching moments on the Rasta message in his music and while being interviewed. On being good people, giving thanks, loving one another - and basically, living a life of livity.

Even after being arrested for possession of cannabis in 1968, his father, Bob, made the infraction an educating moment, waxing poetic on his use:

“When you smoke the herb, herb reveal yourself to you. All the wickedness you do, the herb reveal itself to yourself, your conscience, show up yourself clear, because the herb make you meditate. Is only a natural t’ing and it grow like a tree.” - Bob Marley

A Lineage of Livity & Muse

Born in British Jamaica, Julian was raised in London, by his mother, Lucy Pounder.

And though music and spirituality was all around him in the city, it wasn’t until he visited his extended family in Jamaica, that he became aware of the teachings from the masters his father had learned from. 

He also realized they all looked like him, with their dark skin, bright clothes, and Rasta Dreadlocks - some down to the floor, or wrapped high around their heads.

The dreads, as they are referred to, are a sign of strength, with common knowledge between them that Jah (God) instructed them to never cut their hair. They represent the main of the Lion of Judah, often centered on the Ethiopian flag.

The locks aso have a place in Tibetan Buddhism, ancient and modern day Hinduism, indigenous tribes of Australia, and the Maasai of Africa. 

Upon learning the ancient teachings, Julian also noted that the British Orthadox Church, it’s specifically its language and characters from the Bible, were not the same as the proper Posh British teachings he grew up with in London.

“The teachers are all gone now, but we were fortunate to have learned the old ways at a young age in Jamaica,” he said. “If I’m going to search for messages from the Bible, I want to go as far back as possible - to the ancient texts.”

Reading the Bible as a child in London, he said the Olde English language took him far away from his roots in Jamaica.

“When I went back to visit my brothers, I realized that I didn’t look different any more - everyone looked like me,” he continued. “Our dreads, our hair is our strength. My dreads also remind me daily of the meditations, of who I am as a Rasta man, of who I need to be - of the messages of love and unity that we must teach.”

He also realized, that the homeland of his father was where the ancient beliefs came from.

“The Rasta man has a message to bring to the four corners of the earth,” he surmised. “This was our father’s message through his music and interviews, and what we still sing about, talk about, and live everyday. This is part of living a righteous life, in livity.”

The Tide is High

In May of this year, Julian released a cover of the classic rasta song, The Tide is High, penned by Jamaican born singer/songwriter, John Holt in 1967.

Though the song’s been covered many times over the years, notably Debbie Harry’s version recorded for Blondie in 1980, Julian’s cover is a bit slower, closer to Holt’s version. With Julian lamenting that the world had a slower pace at that time, and we could use some of that today.

Julian also released a Remix EP on August 26 of this year, with remixes by Alexx Antaeus and Takinio Soul. You can listen to the Tide is High and remixes on Spotify and watch on YouTube.

Look for a new album from Julian to be released this year on Monom Records.

Livity in the Kitchen

A big part of the Rasta life is the way they eat - or, what they don’t eat. Respecting all living things on the planet is part of that, with many Rastafarian’s turning to Vegetarianism by eating no meat; or Veganism, wherein meat and/or livestock byproducts are shunned out of respect for the animals.

Ital cooking sprang from the saying, “Ital is vital,” referring to Vegan eating, as quoted in National Geographic in 2016, interviewing Ital dubmaster, Daniel “Nashamba-I” Crabble. 

“We don’t use the word ‘cook,’ since they use things like butter and salt,” Nashamba-I explained. Referring to himself as a dubmaster, not a cook, using the musical producing reference.

Eating Ital, for the Rasta, is part of staying healthy and spiritually connected to the earth, the article continues, “Rastas eat a natural diet free from additives, chemicals, and most meat.”

Much of what the Rastas believe is measured with a big dose of common sense. Such as the fact that humans are the only species on the planet who still drink milk after being weaned from our mothers (or bottles), and the milk we drink isn’t even ours. It’s a strange concept, when you think about it, and one that makes sense for Vegans.

Julian’s last meat eating experience came during his feasting on a big plate of Jerk Chicken, a dish Jamaica is known for.

“Jerk chicken is the best chicken in the world,” he said with passion. “I hadn’t eaten meat in a very long time, and I was half-way through it when the bones on the plate started piling up, and I looked down and realized that was once a living thing, running around with a life. That was the last time I ate the meat.”

Julian said its really not the meat that tastes good anyway, it’s what we do to it.

“It’s not the meat, it’s the salt, the flavorings you put on it,” he explained. “No where in the Bible does it say to eat meat. I do eat fish, though. Jesus was a fisherman, and the Bible talks about eating fish, so I eat the fish, and give thanks doing it.”

“Of all the creatures living in the water of the seas and the streams, you may eat any that have fins and scales. But all creatures in the seas or streams that do not have fins and scales-whether among all the swarming things or among all the other living creatures in the water-you are to detest.” - Leviticus 11:9-12

The Rasta Table

“Let food be thy medicine, and medicine be thy food.” - Hippocrates, Greek Physician, 440 BC

Rastas protested processed food before research was done on the nutrient deficient foods flooding the market post WWII, during the 1950s. Touted as convenient, by the 1980s, movements like Slow Food out of Italy opposed fast food, with Rastas around the globe already living a life of clean food decades prior to the trend we have today.

With his food philosophies firmly in place, Julian’s brand Juju Royal launched in 2014, established in both California and Colorado. He’s credited in closely helping to develop products within the brand, that include a nice Hemp infused ginger honey, tropical flavored gummies, and a lovely mango tincture in varying doses.

While the brand has always carried a nice variety of top shelf flower, its also developed a nice array of olive oils, both non-infused and infused with Hemp, a whole plant cannabinoid (CBD) compound, with less than .03 percent THC. Hemp hybridized from cannabis is naturally higher in CBD, but also has a full cannabinoid and terpene profile, depending on the cultivar.

This means you can still get the whole plant benefits, without the head high brought on by most THC infused products. This makes micro-dosing throughout the day a bit easier, while keeping beneficial compounds in your system, adding to homeostasis, or a place where illness can not dwell.

Flavors for its olive oil include Extra Virgin, Garlic, Basil, and a favorite flavoring of Jamaica’s own, Spicy Jerk (See Kitchen Apothecary, this issue for special recipe on Roasted Jerk Cauliflower, Sharon developed just for Julian).

The brand recently won First Place in the 4th Annual Best of Edibles List Award by International Cannabrands, Inc., in two categories, Best Colorado Edible and Best Olive Oil

A video on Julian’s YouTube page shows him in the kitchen with Chef Matt Stockard of California, using Julian’s Hemp infused, Extra Virgin Olive Oil in a dish of Cannabis Infused Ratatouille, a classic French Provencal vegetable/Vegan stew.

“We love animals and nature,” Julian surmised. “And we love the plant and all it has to offer us, spiritually, physically, mentally - to nurture our souls and keep us healthy. This is what the plant means to our Rasta lives - to livity.”

For more information on Juju Royal visit, https://jujuroyal.net/ 

Rasta/Vegetarianism, National Geographic  https://www.nationalgeographic.com/culture/article/for-rastas--eating-from-the-earth-is-a-sacred-duty#:~:text=To%20stay%20healthy%20and%20spiritually,the%20diet%20got%20its%20name


YouTube Julian & Chef Matt https://youtu.be/JvNgiONCe98